Illuminating Innovation: LQE Lights Up VIVO New Generation Mobile Phone Product Launch, Sanya, China

At the VIVO product launch conference, LQE provided a customized stage lighting solution with over 1,000 professional fixtures, including 158 moving beam lights, 68 sets of LX1000P BSWF 4-in-1 LED digital moving lights, LS400S BSW with CMY 3-in-1, and large quantities of OD series outdoor LED wash lights (OD648, OD1910, OD168, and OD448).

These intelligent lighting systems created the ultimate DMX lighting experience, effectively showcasing the brand’s personality, enhancing the stage atmosphere, and maximizing the marketing impact of the event.

This VIVO product launch conference adopted 158 units of LQE auto-moving beam lights, 68 sets of LED 1000w LX1000P BSWF 4-in-1 LED digital moving lights, LED 300w LS400S BSW with CMY 3-in-1, 200 sets of LED OD648 (64x8w RGBW par can), 400 sets of OD1910 (19x10w RGBW par can), 188 sets of OD168 (16x8w wash line bar outdoor), and 50 sets of OD448 outdoor wash lights, bringing the ultimate DMX DJ lighting experience to the participants. LQE provides the customized stage lighting solutions to highlight the brand personality and maximize the marketing effect for cooperative brand merchants.

The Challenge: Seaside Spectacle for Smartphone Debut

When Chen Guangyu, a veteran stage lighting expert, was tasked with illuminating a major smartphone launch on a picturesque beach, he knew he faced a unique set of challenges. As the lighting project leader, Chen needed to create a dazzling display that would not only showcase the new device but also withstand the unpredictable elements of an outdoor coastal environment.

Key Considerations for Beachfront Lighting

Chen’s expertise led him to consider several crucial factors:

Environmental Challenges: Salt air, sand, and potential moisture posed risks to equipment.
Power Supply: Reliable power sources on a remote beach location were essential.
Light Pollution: Minimizing impact on local wildlife and nearby communities was a priority.
Brand Aesthetics: The lighting needed to align with the smartphone brand’s sleek, modern image.
Flexibility: Adapting to changing weather conditions and time of day was crucial.
Beam effect: Outdoor open space, without smoke, requires high-quality beam

The Search for the Perfect Lighting Partner

With these considerations in mind, Chen began his search for a lighting equipment manufacturer that could meet the event’s demanding requirements. His criteria included:

High-quality, weather-resistant fixtures
Energy-efficient LED options
Responsive customer support
Competitive pricing
Innovative solutions for unique environments

After thorough research and comparisons, Chen’s choice became clear: LQE stood out as the ideal partner for this high-stakes event.

Why LQE? Chen Guangyu’s Testimonial

“Choosing LQE for our beachfront smartphone launch was a game-changer,” Chen explained. “Their IP65-rated fixtures gave me confidence in the face of coastal conditions, while their cutting-edge LED technology provided the vibrant, customizable lighting effects we needed to make the new phone shine—literally and figuratively.”

Chen continued, “What really set LQE apart was their commitment to service. Their team worked closely with us to design a custom lighting plot that addressed all our concerns, from power management to environmental impact. They even provided on-site support during setup and the event itself, ensuring everything ran smoothly.”

The Result: A Luminous Success

Thanks to Chen’s expertise and LQE’s superior lighting solutions, the smartphone launch was a visual spectacle that captivated attendees and created a buzz on social media. The innovative lighting design not only highlighted the product’s features but also transformed the beach into an otherworldly backdrop that perfectly complemented the phone’s futuristic design.

“The client was thrilled with the outcome,” Chen reported. “LQE’s fixtures performed flawlessly, creating an immersive experience that elevated the entire event. Their reliability, quality, and support have made them my go-to choice for challenging outdoor productions.”

Conclusion: LQE Shines in Challenging Environments

Chen Guangyu’s experience with LQE demonstrates the company’s ability to deliver exceptional lighting solutions for even the most demanding outdoor events. By choosing LQE, lighting professionals can confidently tackle unique venues and create unforgettable experiences that shine bright—even on a moonlit beach.

For your next outdoor event, consider LQE and illuminate your vision with confidence.